ENVIRONMENTAL COMMITMENT
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Stepping up performance
With growing concerns about the environment, Jotun is working internally and with industry stakeholders
to improve performance.
Jotun GreenSteps programme coordinates the company’s efforts
to support a more sustainable environment. Jotun GreenSteps
works both as a platform to improve Jotun’s environmental
performance and a framework to help customers achieve their
own sustainability goals. GreenSteps also helps promote Jotun’s
corporate profile as an environmentally responsible company and
strengthens its reputation as a leading supplier of green solutions.
Active steps
Jotun GreenSteps tracks Jotun’s performance in five categories:
Reducing VOC emissions, hazardous materials, energy
consumption, carbon emissions and waste. Over the past
decade, Jotun has invested significant resources into the
development of high-solid products that reduce or eliminate
VOCs. At the same time, Jotun is actively working with industry
peers and raw material suppliers to reduce the concentration
and quantity of hazardous substances in our products, based on
the substitution principle as defined by Jotun’s Chemical Policy.
With a presence in more than 100 countries including
energy-intensive factories, warehouses and office buildings,
Jotun works continually to track, report and reduce energy
consumption, waste and the company’s carbon footprint.
Externally, Jotun offers end users products to help lower fuel
costs and corresponding emissions. These include heat reflective
paints and coatings systems for buildings in warm climates,
marine antifoulings that reduce drag on ships’ hulls, and longlasting
protective coatings that extend the lifecycle of assets.
External engagement
Jotun participates in projects with customers, industry peers,
NGOs and government organisations on a broad range of
environmental issues, including new ISO standards, corrosion
analysis and Life Cycle Assessments. While the company
recognises its first obligation is to reduce its own environmental
impact, these projects help strengthen the organisation’s ability
to achieve targets defined by Jotun GreenSteps – both internally
and externally.