Partnering for people
As part of its mission to be a responsible, caring and active global corporate citizen, Jotun supports
charitable giving when and where it is most needed. The enduring partnership with the International
Committee of the Red Cross (ICRC) is a cornerstone of Corporate Responsibility (CR) initiatives.
Jotun is focused on people. We want to provide optimal
standards and results for our stakeholders worldwide,
contributing positively to every community where Jotun
operates, while going above and beyond business obligations.
Charitable giving is an important element of that drive to
‘make a difference’.
Care and community
Jotun provides assistance on both a local company and Group
level. Locally each company is mandated to allocate a turnoverbased
contribution to CR initiatives.
Extreme commitment
ICRC is one of the world’s most recognisable, active and
engaged charitable organisations, providing care, compassion
and comfort to people everywhere in times of need.
Established in 1863, ICRC operates as an independent, neutral
organisation to ensure humanitarian protection and assistance
for victims of war, armed violence and natural disasters. It
is funded through government contributions, personal and
corporate donations, and the work of national Red Cross and
Red Crescent societies around the world.
Jotun is proud to support ICRC at Group level as a longstanding
corporate partner.
Long-term impact
Jotun has provided financial support to the ICRC for almost
20 years. The Group allocates funds to programmes that meet
the needs of those facing hardship in the territories where
Jotun itself conducts business – supporting, for example, aid
to refugees, disaster relief work, and the supply of emergency
response efforts and infrastructure.
Over recent years, targeted Group donations have helped
alleviate hardship in countries as widespread as Bangladesh,
Mexico, Indonesia, the US, and Myanmar.
Jotun is committed to supporting the ICRC in the years to
come, leveraging its global position and success to create
positive local impact.
GLOBAL COMMITMENT
Making the world a safer place
Every year, thousands of people all over the world are killed
or injured by landmines and other Explosive Remnants of
War (ERWs).
Working in cooperation with Norwegian People’s Aid, a
charitable organisation which trains and deploys mine-detection
dogs in conflict zones. Jotun Group has sponsored two dogs
to help clear affected areas, one in active service in Bosnia and
Herzegovina and the other being trained in Cambodia. These
specially trained dogs can locate a mine 20 times faster than a
de-miner using a metal detector and are capable of releasing up
to 800 square meters of land in a single working day.
JOTUN AND SOCIETY
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