APPLYING CHANGE Jotun takes pride in our role as a responsible corporate citizen, impacting positively on the communities and companies we interact with, worldwide. Jotun works to deliver optimal value for all its stakeholders, and that includes the local people and communities we come into contact with. It is our ambition to be more than a business. We want to use our resources and global presence to be a force for good, acting visibly within local society to effect change and communicate our values externally. MAXIMISING IMPACT Every company within the Group contributes a set percentage of its revenue to external CR initiatives, with a dedicated CR committee ensuring that all local activities are aligned with the broader Group strategy and values. This creates a clarity of purpose, maximising the impact of our efforts worldwide. In 2016 we have stayed true to this vision, undertaking programmes that are tailored to make lasting impacts within communities. HELPING SUPPLIERS, RAISING STANDARDS High quality corporate values, procedures and standards are important, but their impact will always be limited if they are only maintained internally. Jotun believes that by taking the values ‘outside the factory walls’ their benefits can be multiplied. For example, Jotun ran a workshop for local Indonesian supplier PT Aneka in October 2016. A previous audit had identified issues within the company’s procurement and HSE functions, potentially impacting on business sustainability. As a result, Jotun Indonesia, assembled a team and visited PT Aneka, conducting a seminar on instilling high standards in HSE, procurement and quality control. This included a focus on Jotun’s 5S initiative (Sort, Set in order, Shine, Standardise, Sustain), a systematic approach to improving and maintaining order and cleanliness. Jotun believes such activity helps suppliers raise standards and creates better, safer and more sustainable workplaces for local people. It also impacts positively on our own business, strengthening the supply chain and building our reputation as a responsible company and partner. SUPPORTING AID Jotun is a long-term supporter of the International Committee of the Red Cross (ICRC). The Group is committed to assisting the organisation in its mission to deliver much needed aid to areas, and people, affected by conflict and disaster. For example, in recent years Jotun has donated funds to provide assistance to the Tsunami relief effort in Japan, the Syrian refugee crisis, the Ebola outbreak in Western Africa, and flooding in Myanmar, among other initiatives. 56 JOTUN AND SOCIETY “Jotun has, over a number of years, enabled the Norwegian Red Cross to respond in emergencies. Both in terms of substantial financial support, as well as products and manpower. Jotun’s long-term involvement is important and highly appreciated.” Bernt G. Apeland, Secretary General of the Norwegian Red Cross
Jotun Group Report 2016
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